Agthia acquires Egyptian food firm
Move strengthens Agthia’s position in Mena’s processed protein sector
Agthia Group, the region’s leading food and beverages company, yesterday announced that it has completed the strategic acquisition of a majority stake in Ismailia Investments (Atyab), an Egyptian producer of frozen processed chicken and beef products.
Through a portfolio of four brands, Atyab caters to the value, economy and premium segments of the Egyptian market. It has a processing capacity of around 70,000 tons per year through its facilities and production lines, including a 60,000 sqm manufacturing facility.
Building on its recent complementary acquisition of Nabil Foods in Jordan, Agthia will leverage Atyab to strengthen its position at the forefront of the Mena region’s growing processed protein sector.
We welcome the Atyab team into our Agthia family and are committed to further developing the business and brand.”
Alan Smith | CEO of Agthia Group
Immediate benefits
The acquisition will enable Agthia to quickly benefit from new revenue streams, cost and revenue synergy opportunities, wider regional and channel expertise, expanded product offerings, and enhanced financial performance and profitability.
“We are delighted to complete this acquisition that further strengthens our position in the processed protein sector and provides access to millions of new consumers in one of the Mena region’s fastest-growing economies,” said Alan Smith, Chief Executive Officer of Agthia Group.
“We welcome the Atyab team into our Agthia family and are committed to further developing the business and brand, while expanding our product offering and distribution capabilities that will enhance our existing operations in a key growth market for us.”