ENJOY TRIBAL CULTURE OF KHYBER PAKHTUNKHWA PROVINCE AT EXPO
Pakistan’s cottage industries, tourism to be promoted during January
Pakistan Pavilion at Expo 2020 Dubai has started showcasing an exquisite exhibition of culturally rich Khyber Pakhtunkhwa (KPK) Province.
During January, visitors to the Pakistan Pavilion will be able to know about the tourism and investment opportunity in the KPK. Throughout the month of January 2022, the region of Khyber will showcase its prowess in various sectors such as tourism, agriculture, mines & minerals, Special Economic Zones (SEZs), energy, infrastructure and Information Technology and its massive potential for investment in the mentioned sectors.
Monthly dedication
Pakistan pavilion dedicates each month to promote culture, heritage, tourism and business oppoertunties for one particular province of the country. The first month of Expo — October — was dedicated to Balochistan while Punjab and Sindh were the promoted in November and December respectively.
The opening ceremony was held early this week and the exhibition was inaugurated by Afzal Mahmood, Pakistan Ambassador to the UAE, in the presence of dignitaries from the Khyber Pakhtunkhwa Government, Board of Investment & Trade (KP-BOIT) and Culture & Tourism Authority (KPCTA). Afzal Mahmood said: “Expo 2020 Dubai is a global platform for Pakistan to show the advancement of the country and its regions.”
Cottage industries such as Wood clusters, Textile, Leather, Precious stones/ Gems and the Carpet industry play a major role in Khyber trade. “The idea behind this exhibition is to boost the industry and attract investment to further the development of small & medium enterprises. These industries are deep-rooted in our culture and have stood the test of time,” commented Hassan Daud Butt, CEO, KP-Board of Investment & Trade.