Emaar Hos­pi­tal­ity Group ap­points new cor­po­rate di­rec­tor to lead Expo 2020

Alma Au Ye­ung will lead the group’s strate­gic role as Expo 2020 Dubai of­fi­cial ho­tel and hos­pi­tal­ity part­ner

Hotelier Middle East - - BULLETIN -

AP­POINT­MENT Emaar Hos­pi­tal­ity Group has ap­pointed Alma Au Ye­ung as its cor­po­rate di­rec­tor — strate­gic projects and part­ner­ships. In her new role, she will have over­all charge in driv­ing the group’s strate­gic part­ner­ship with Expo 2020 Dubai as its of­fi­cial ho­tel and hos­pi­tal­ity part­ner.

In ad­di­tion to lead­ing the Emaar Hos­pi­tal­ity Group team to de­liver on its man­date as the of­fi­cial ho­tel and hos­pi­tal­ity part­ner, Au Ye­ung will be in­volved in plan­ning, man­ag­ing and ex­e­cut­ing nu­mer­ous pri­vate clubs, F&B out­lets and cater­ing sites within the Expo 2020 Dubai site. She will de­velop strate­gic plans to drive in­cre­men­tal busi­ness growth prior to and dur­ing the much-an­tic­i­pated global event by sell­ing rooms, events and F&B.

Au Ye­ung will also fo­cus on the guid­ing spirit of Expo 2020 Dubai — ‘Con­nect­ing Minds, Cre­at­ing the Fu­ture’ – and its three sub-themes, Op­por­tu­nity, Mo­bil­ity and Sus­tain­abil­ity to build new strate­gic part­ner­ships, mar­ket aware­ness and busi­ness op­por­tu­ni­ties. With over 20 years of in­dus­try ex­per­tise, in­clud­ing over a decade in se­nior man­age­ment roles, Au Ye­ung was pre­vi­ously group di­rec­tor of life­style events, spon­sor­ship & part­ner­ship at Emaar Hos­pi­tal­ity Group. She was re­spon­si­ble for the de­vel­op­ment, plan­ning and man­age­ment of the group’s var­ied life­style events and en­sur­ing that the high­est stan­dards are up­held.

Alma Au Ye­ung.

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