All aboard for ara­bian Travel mar­ket

Takes a look at what to ex­pect at Ara­bian Travel Mar­ket which is tak­ing place from 22-25 April at Dubai World Trade Cen­tre (DWTC)

HotelNews Middle East - - Atm Preview -

Re­spon­si­bil­ity comes in many forms – from the prin­ci­ples of how we in­ter­act with each other, to in­flu­enc­ing be­hav­iour within our sur­round­ings.

The idea that tourism can be re­spon­si­ble seems at odds with the core idea of travel – af­ter all, most travel to es­cape their re­spon­si­bil­i­ties – but in the con­text of a sus­tain­able in­dus­try, re­spon­si­ble tourism presents a strong busi­ness case.

The GCC is one of the fastest grow­ing re­gional hos­pi­tal­ity mar­kets on a global scale, but it is a re­source-in­ten­sive in­dus­try. The UN’S World Tourism Or­gan­i­sa­tion es­ti­mates that tourism is re­spon­si­ble for around 5% of global CO2 emis­sions and ac­com­mo­da­tion ac­counts for ap­prox­i­mately 20% of emis­sions from tourism, in­clud­ing en­ergy and wa­ter de­mand and waste man­age­ment.

Si­mon Press, se­nior ex­hi­bi­tion di­rec­tor, ATM said: “Trav­ellers to­day have be­come very con­scious of their car­bon foot­print and now look to ho­tels, tour com­pa­nies and air­lines to do more to pro­tect the en­vi­ron­ment. This grow­ing trend has meant the en­tire in­dus­try has had to look long and hard at how sus­tain­abil­ity and a cred­i­ble so­cial con­science must drive busi­ness strat­egy.

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