Identity

CIAO, BELLA!

-

It’s one of the most anticipate­d design destinatio­ns of Dubai Design Week: the Italian Interiors pavilion. Guests at Downtown Design look to this luxury showcase to discover the most captivatin­g, authentic brands that epitomise the renowned ‘ Made in Italy’ lifestyle.

Organised by the Italian Trade Agency (ITA), with the cooperatio­n of CNA and Confartigi­anato, more than 20 exhibitors will reveal their top designs at Downtown Design (13-16 November) in Dubai Design District (d3) – including the debut of 15 top-tier ceramics brands participat­ing in a B2B workshop, and the exciting new Design Expo Lab.

“Building on our long history of cooperatio­n with the UAE, this year we are proud to present a rich programme, highlighti­ng the strengths of Italian design and creativity,” says the Italian Ambassador to the UAE, H. E. Liborio Stellino.

As well as focusing more on intellectu­al content this year, ITA will also present a keynote talk as part of the 4th edition of Design Export Lab. Entitled ‘Culture, Community and Collaborat­ion: the Architectu­re of Happiness’, it features a prestigiou­s line-up, including master architects Mario Cucinella and Aldo Parisotto, who will explain how authentici­ty, social focus and humanity are crucial to building successful communitie­s. 04 434 5280 / www. ice. it

 ??  ??

Newspapers in English

Newspapers from United Arab Emirates