Up close and personal
Lessons learnt about technology enablement: As such, technology is easy to scale but not the required infrastructure. While we used technology to quickly increase the picking slots – even from dark stores – to accelerate daily deliveries, we could not increase our fleet size overnight, because it required proper training to abide by the new guidelines.
Planning digital transformation: There will be a change in the way consumers shop. In that sense, digital transformation plans, which would otherwise take five years, will now get accelerated. We expect our share of digital within sales to ramp up – almost double – quicker than expected, as consumers who have adopted online grocery shopping will continue even after the crisis, owing to the convenience. Consumers will visit the stores but might reduce the frequency. Overall, they will continue using both channels.
Implementing digital transformation: The regional market is as developed as the US, the UK and Europe. We have the required skillsets and technology to plan and implement a sophisticated digital transformation roadmap quickly.