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GOLD: THE SAFE HAVEN FOR RETAILERS, CUSTOMERS, AND INVESTORS

- Story: Shruthi Nair

Gold: the safe haven for retailers, customers, and investors

The UAE is known to be a global hub for a range of things including travel, tourism, shopping, and apparently, even gold. This might sound a little questionab­le considerin­g Dubai doesn’t have any gold mines and imports most of its gold. However, the very fact that it has access to gold from all over the world for retailing makes it a brilliant one-stopdestin­ation for the world’s shoppers.

Think about it. If you go to Italy or Singapore to buy gold, you will only get designs specific to those countries. Same with India, where each state offers a design exclusivel­y from the south, west, north, or east depending on where one is buying it from. However, if you go to any of the retail shops selling gold in Dubai you get all the global designs under one roof.

Moreover, the vast appetite for gold shopping among the different cultures and communitie­s residing in the UAE has made it a large part of foreign trade. Today, gold accounts for 20-30% of Dubai’s non-oil GDP. It has become the UAE's largest export product after oil, with exports of 17.7 billion U.S. dollars in 2019.

The metal has had a rather interestin­g journey in the Middle East – from merchants deciding to set shop by the creek or harbor being attracted to the tax-free environmen­t back in the 1900s to it being a more regulated and organized market with more than 175 retail outlets just across Dubai trading in all verticals of the sector including bullion, gold and diamond jewellery manufactur­ing, wholesale & retail of jewellery, precious metals, diamond and pearl.

Things were looking up for Dubai’s gold market with more retailers coming on board with the announceme­nt of the new Dubai Gold Souk in 2020. However, like most industries, Covid-19 was the unexpected shocker that the thriving gold market or its retailers weren’t expecting.

Indian-born Malabar Gold, one of the biggest gold retailers in the Middle East had been preparing for its regional expansion after being off to a great start in 2020 when the virus came from nowhere and poured cold water on its big plans.

“Like any other industry, we also struggled especially during the lockdown when we had to close down many shops. We slowly opened our shops in four phases. By Q3, things went back to normalcy, and by Q4 we saw exceptiona­l performanc­e”, said KP Abdul Salam, Group Executive Director of Malabar Gold.

If you are wondering how they managed to recover and revive from a global economic crisis that industries are still struggling from, the aftereffec­ts of which are expected to last a few years, then you are not alone. When

asked about the almost miraculous recovery, Salam said that it’s not just Malabar Gold, but most of the gold retailers are at an advantage.

“This industry performed way better compared to most other industries during the pandemic. Many business owners were facing issues with bank debts that they were unable to pay off due to the halt in operations. But those in the gold industry could easily encash their

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