RTA looks at business services upgrade

dubai — As part of the UAE Innovation Week, the Roads and Transport Authority (RTA) announced a Business Services Upgrading Project in a bid to devise the best shape of services delivered to the business sector.

Yousef Al Rida, CEO of RTA’s Corporate Administrative Support Services Sector, said: “The UAE Innovation Week is a platform of great significance and value, enabling the RTA to showcase the best innovative ideas to serve its strategic objectives. The RTA is keen to improve its service offering to the business sector via an innovative action plan capable of meeting the sector’s expectations.

“The phases of the project focus on developing business sector services in the future, analysing internal capacities and customer needs, designing future services, and developing an action plan for short, medium and long-term initiatives,” he added.

He added: “The key development programmes provide for creating an organisational unit concerned with the services to the business sector, establishing a call centre and happiness centre for business sector customers, constructing an e-portal for these services, and appointing an employee as a manager to cater to the needs of strategic customers.”

The RTA has also set outlines of a loyalty programme for the business sector through a provisional classification of accounts per transactions, along with a proposal for the principles and standards of rewarding bulk accounts according to different transaction levels.

reporters@khaleejtimes.com