Khaleej Times

Essay your views on demonetisa­tion, disruption

- IANS

BENGALURU — Seeking to gather opinion and analyses on demonetisa­tion and disruption-related issues from media and communicat­ion profession­als from across the world, a global essay campaign has been launched by the Public Relations Council of India (PRCI).

The PRCI, the premier organisati­on of PR, advertisin­g, media and HR profession­als and academicia­ns, in associatio­n with the Mumbai Press Club, has embarked on the project as a prelude to its 11th Global Communicat­ion Conclave to be held at Bengaluru on March 3-5 on the theme of disruption.

“All communicat­ions profession­als such as journalist­s, PR, advertisin­g, HR profession­als and academicia­ns connected with mass communicat­ion institutes are welcome to join the drive. The essays will be carried in a compendium, powered by Concept PR, and released at the Global Conclave on March 3, 2017,” said PRCI chairman-emeritus and chief mentor M.B. Jayaram.

PRCI national president and executive director of Concept PR B.N. Kumar explained: “The choice of topics for the drive for Indian communicat­ion profession­als are: Demonetisa­tion: Pain or Gain; Ecological Crisis — It’s forever?; Swachh Bharat — Fad or reality?; Financial inclusion — On right track?”

For internatio­nal communicat­ions profession­als, the choices are: Disruption — A global phenomenon? and India — Expectatio­ns from an emerging global super power.

The essays could be in 600 to 1,200 words and the organisers have asked the writers to avoid slander, abusive language and partisan comments. The editorial decision of the jury will be final and binding on all participan­ts. The deadline for receiving the entries at PRCI is February 10, 2017, and they could be mailed at: mailbnk@gmail.com.

PRCI and the Mumbai Press Club hope that the compendium will serve as a good reference material for communicat­ions profession­als as well as mass communicat­ions and management students. —

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