RAK Police launch awareness campaign

ras al khaimah — With the new traffic rules coming into effect on Saturday, the Ras Al Khaimah Police have urged motorists to abide by them for their own safety.

“The new rules are meant to curb traffic violations and casualties and enhance road safety across the country,” said Brigadier Dr Mohammed Saeed Al Humaidi, director-general of the central operations room, RAK Police.

To increase residents’ awareness about the new rules, the police have launched a special campaign called ‘Let’s share responsibility’, which targets all segments of the society.

“The initiative, which is being carried out in collaboration with five government entities here, will help boost traffic awareness. It will help us have an accident-free society,” said Brig Dr Al Humaidi.

He said brochures with the new rules have been distributed among motorists.

“More lectures will be delivered at various institutions to reach more people. These will focus on the most common reasons for traffic accidents and the best way to steer away from them,” he added.

As part of the campaign, all reception and customer service staff will wear scarves with the logo of the scheme ‘Let’s share reasonability’ on them, he explained.

“Up to 300 scarves with logos have been distributed to the customer care staff of the five participating government entities,” he said. “The move will help remind the public about the new traffic amendments.” ahmedshaaban@khaleejtimes.com