Shabab Al Ahli Dubai Club ink Emaar deal

dubai — Shabab Al-Ahli Dubai Club have signed a strategic partnership agreement with Emaar Properties PJSC marking the company’s sponsorship of the team for the current season. The agreement was signed by Khalifa Saeed Sulaiman, Director General of the Department of Protocol and Hospitality in Dubai, and Mohamed Alabbar, Chairman of Emaar Properties, in the presence of senior representatives of both entities, at Emaar headquarters.

Sulaiman thanked Emaar for its strategic partnership and its support to strengthening the sport in the UAE. He added that the sport will see significant strategic changes following the announcement by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, merging Al-Ahli, Al Shabab and Dubai Clubs as one entity named Shahab AlAhli Club.

Khalifa said that the vision of Sheikh Mohammed is to strengthen the sport, build the team’s skills further, and provide more opportunities for Emirati football to achieve significant accomplishments regionally and internationally at high-level tournaments.

Alabbar said that Emaar’s support underlines its corporate social responsibility to partner in initiatives that add to the pride of the nation. “The private sector has a key role in supporting the sport in the UAE and in empowering the team to compete globally, thereby meeting the aspirations of our leadership and the community.”

He added that the UAE has a wealth of young football talent, and the strategic partnership with the Club is part of Emaar’s strategy to strengthen its role in promoting the sport.

“Shabab Al-Ahli Dubai Club brings the combined strength of three Clubs. This integration marks the right direction in the growth of football in the UAE, and will enable the team to achieve remarkable success at various regional and international tournaments.”