HMD promises 3 things in new Nokia phones
dubai — HMD Global unveiled its new Nokia phones in the UAE — including a ‘flagship killer’ — with 3 pledges to go along with its most advanced offerings.
The Finnish company launched 5 new devices — 4 smartphones plus another blast-from-the-past feature phone — to add to its aggressively-increasing portfolio of products that began last year.
Headlining the launch was the Nokia 8 Sirocco (Dh2,399), a highend device that features a rampedup dual-sight camera with Zeiss optics and a curved-edges design — and is a nod to the original Nokia 8800 Sirocco from 2006.
“We are now planning to expand our investments to get more customers,” Sanmeet Singh Kocchar, general manager for the Middle East at HMD Global, said at the launch event in Dubai.”
Later at the event, he told Khaleej Times that consumers in the UAE gave an “overwhelming” response to the Nokia devices rolled out here. “We are confident that our devices will not just meet but exceed the demands and expectations,” he added.
And while the UAE smartphone market is indeed a very competitive one, Kocchar says HMD Global has 3 “promises” that would give it an advantage and impact consumers’ needs. One of these is the pure Android experience on the Nokia phones, which do not include so-called bloatware, or software that may be unwanted on a device. “Users today, especially the young ones, don’t want to be told what to do,” Kocchar said. “That’s why we have a pure Android experience.”
The other 2 pledges are guaranteed upgrades to the latest Android version within 2 years and security updates if and when they are available.
HMD Global also launched the Nokia 7 Plus (Dh1,399), described as a “flagship killer”, with specs that would rival those found in top-end phones. It also relaunched the Nokia 6 (Dh899), with the new version now 60 per cent faster than its predecessor.
Two feature phones were also unveiled: the Nokia 1 (Dh299), and the “banana phone” Nokia 8110 4G (Dh259), a follow-up to last year’s relaunch of the classic 3310.
— alvin@khaleejtimes.com