Khaleej Times

Emirates connectivi­ty key to Expo 2020 main themes

- Staff Report — business@khaleejtim­es.com

Emirates, premier partner and the official airline of Expo 2020 Dubai, on Sunday unveiled the design and visitor experience concepts of its ultramoder­n pavilion for the six-month-long mega event.

dubai — Emirates, premier partner and the official airline of Expo 2020 Dubai, on Sunday unveiled the design and visitor experience concepts of its ultramoder­n pavilion for the six-month long mega event.

In a statement, the airline said its pavilion’s design and visitor experience will utilise interactiv­e technologi­es and design-thinking focusing on the future of commercial aviation. Emirates has already broken ground on the pavilion and constructi­on began in March 2019.

Sheikh Ahmed bin Saeed Al Maktoum, chairman and chief executive, Emirates airline and group, said the aim for “our pavilion is very much in line with that of Expo 2020 Dubai, to stimulate connection­s, create experience­s and foster creativity and innovation,” inspiring a commitment for a better future.

“We are incredibly proud to unveil the first details of the Emirates Pavilion today, which celebrates the themes of Expo 2020 Dubai. The forward-thinking experience­s will highlight the best that is yet to come in aviation, and will be a platform to showcase how important mobility is for the world today and in the future,” he said.

Sheikh Ahmed said Emirates and the wider transporta­tion ecosystem here in the UAE will play a key role in providing connectivi­ty for a successful Expo 2020, and the economic impact of the transport, hospitalit­y and tourism sector will contribute Dh16.4 billion to the UAE economy, underscori­ng the vital role these industries play in generating economic value by bringing people together and breaking down barriers.

Reem Al Hashimy, UAE Minister of State for Internatio­nal Cooperatio­n and Director General of Bureau Expo Dubai 2020, said air travel has transforme­d the ability of people to experience everything that the world has to offer.

“Expo 2020, and Emirates as our official airline partner, will be bringing all of that together in one place, Dubai, in 2020. And the Emirates Pavilion will tell the incredible story of the role that air travel will continue to play in transformi­ng mobility and shaping our futures,” she said.

Taking place from October 20, 2020 to April 10, 2021, Expo 2020 Dubai is a must-attend event for visitors with an array of unique experience­s at 190 country pavilions, and a packed entertainm­ent programme with daily live events, parades, music and cultural festivals, inspiring talks and workshops and more.

The Emirates pavilion

Guided by the three themes of Expo 2020 Dubai: mobility, opportunit­y and sustainabi­lity, the Emirates pavilion was designed to reflect the dynamic lines of aircraft wings ready to take flight. The 26 slanted architectu­ral fins that cover the entirety of the pavilion will hold over 800 metres of LED lights to create multi-sensory effects and movement across the structure, showcased by lightshows during every night of Expo.

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 ?? Supplied photo ?? The airline’s pavilion will focus on future of commercial aviation. . —
Supplied photo The airline’s pavilion will focus on future of commercial aviation. . —

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