ATM To spotlight dubai’s diverse offerings

Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) will showcase the emirate’s diverse tourism proposition and innovative initiatives at Arabian Travel Market (ATM) 2021 next week. Over 70 representatives from government bodies, hotels, destination management companies and tour operators will join Dubai Tourism to welcome stakeholders, partners and visitors to a key industry event within a physical setting.

Taking place for the very first time as a hybrid event from May 16-19 (physical) and May 23-25 (virtual), the ATM is a key fixture on the global travel and tourism calendar. This year’s event will feature industry discussions under the theme, ‘A new dawn for travel’.

“ATM will play a pivotal role in strengthening the industry in what continues to be one of the most challenging periods for global tourism... our participation together with a cross-section of industry representatives is fundamental to the global efforts underway in dealing with a rapidlyevolving situation as well as to drive post-pandemic tourism growth,” Dubai Tourism CEO Issam Kazim said.