DJ Bravo finds his ‘30’ through the Dubai Fitness Challenge
‘Find your 30' is the catch-cry of the incredibly popular, annual Dubai Fitness Challenge, launched in 2017 by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of the Executive Council of Dubai.
The challenge has become a widely embraced initiative, seeing it adapted into the everyday lives of those living in and visiting the UAE.
Designed to celebrate fitness and wellness, the Challenge aims to bring together not just everyone in the UAE, but inspire the world to complete 30-minutes of activity each day for a 30-day period. With the inaugural International League T20 fast approaching, those involved with the league identify with the beliefs on which the initiative is founded and the fitness demands required of today's cricket stars.
And, in an exciting collaboration between the ICC Academy (Dubai Sports City, Dubai) and the ILT20, tagged ILT20FIT, tomorrow's cricketing stars took the challenge by the hand on Sunday, at the ICC Academy, and found their 30 through a morning of fun exercise challenges spearheaded by the dashing icon of cricket, Dwayne DJ Bravo, who will represent MI Emirates franchise team in the inaugural league.
Mubashshir Usmani, General Secretary Emirates Cricket said: “ILT20 League management is very pleased to support the Dubai Fitness Challenge 30x30 through our ILT20FIT activity, and we are grateful of DJ'S unwavering commitment to lead this session and inspire a healthier, fitter future for all – regardless of age and fitness-level. We are confident these young, talented players will become more aware of their lifestyle and fitness habits and how they can benefit from making such lifestyle changes as they pursue their dreams and goals.”
DJ Bravo, legendary cricketer and ILT20 player, said: “This is a great initiative by Dubai and its leaders, and I am really happy to be a part of the ILT20FIT movement, it sends a strong message about health (to the community) and to see first-hand how simple it is to bring one change into your life. Fitness is fun and getting kids to move and to understand the importance of their lifestyle choices is incredibly important, and anyone can start at any age – the key is to just start. If I can inspire kids, and their parents, to consider making one change then job done, another fitness convert for a healthier tomorrow.”
Making its debut in January (2023), the inaugural ILT20 promises to be a high-octane competition in the UAE in January 2023. The league will be played in a 34-match format across the UAE'S world-class cricket facilities in Dubai, Abu Dhabi and Sharjah.