Delhi High Court bars unauthorised use of Bachchan’s voice, image

The Delhi High Court on Friday passed an interim order restraining unauthorised use of actor Amitabh Bachchan's voice, image or any other trait exclusively identifiable with him by any individual. The order came on a lawsuit by the veteran actor alleging exploitation of his “publicity rights as a celebrity” by several individuals, including the persons behind a “KBC lottery”. Bachchan is the host of popular TV game show Kaun Banega Crorepati (KBC). Justice Navin Chawla said it is undisputed that Bachchan is a well-known personality and is likely to suffer an irreparable loss and disrepute if relief is not granted. “The plaintiff has made out a prima facie case for grant of ex parte interim relief,” he said.