Uber appoints new GM for the UAE and Levant

Uber has announced the appointment of Pia El Hachem as the general manager at Uber across the UAE, Jordan, and Lebanon.

In her new role, Pia will be leading Uber’s strategy, operations, policy, and business development, while overseeing the company’s end-to-end business.

Pia has been at Uber since 2018 as the strategy and planning lead for the Mena region and later expanded her scope to the Sub-saharan Africa region. In her previous roles at Uber, Pia contributed to developing the strategy and business plans for the MEA region. — staff report