Stunning elegant jewellery that are nothing short of works of art define the aesthetic of Roopa Vohra’s creations
Art meets opulence in revivalist and couture jeweller Roopa Vohra’s creations, each of which tell a story of our rich, glorious past. A much-admired and respected designer, Roopa’s success story is an inspiration for those who value India’s spectacular design heritage.
HOW SHE REVIVED THEWA
To Roopa, goes the credit of reviving a dying 400-year-old Mughal art form – Thewa. The designer happened to chance upon this art form and fell in love with it. When she realised that it was waning because of lack of patronage, she made it her personal mission to give it a new lease of life. Armed with determination and a passion for heritage, Roopa convinced the few existing artisans to continue practicing it. She also mastered the technique of fusing glass and gold to create a perfect piece of Thewa, herself. The next step was to present its story to the world. Soon, her exquisite craftsmanship and design aesthetics found a lot of takers and Roopa was lauded for her efforts in bringing to life an old, near-extinct art form. Since 1997, Roopa has been carrying this Mughal mystic to the new millennium. Along with Thewa, Roopa has also popularised other crafts such as Naqaashi and Jaali work. The elegance of each of her pieces make it suited to every kind of sartorial choice and occasion.
THE BRAND - ROOPA VOHRA
Today, her eponymous brand stands for stunning designs that capture the uniqueness of different cultures. From socialites to industrialists, Bollywood stars to corporate bigwigs Roopa’s collections have adorned them at some point or the other. Available under the Roopa Vohra umbrella are a range including cocktail rings, wide necklaces, chandelier earrings and more.
Another addition is a stunning luxury fashion jewellery label launched by her daughter Mitaali called ‘The Bohemian’, an ode to preppy boho chic and effortless on-the-go haute couture. Aimed at providing no-fuss, high-quality accessories for the modern, stylish woman, The Bohemian started off as a small curation of travel-friendly jewellery but now has became a brand catering to women all over the world.
Team ROOPA VOHRA & THE BOHEMIAN 101, 18 A, Landmark Bldg, Juhu Tara Rd, Mumbai 49
+91 22-26610215 / 26604702/8286660000 www.roopavohra.com www.shopthebohemian.com