SUP­PLIER NEWS

The firm is also on its way to es­tab­lish­ing it­self in new lines of busi­nesses such as wa­ter and air pu­ri­fiers, air cool­ers, and en­gi­neer­ing fa­cil­ity man­age­ment

MEP Middle East - - CONTENTS -

Check out the lat­est sup­pli­er­re­lated news in the mar­ket.

Air con­di­tion­ing and com­mer­cial re­frig­er­a­tion ma­jor, Blue Star Lim­ited, has com­pleted 75 suc­cess­ful years of op­er­a­tions.

Founded in 1943 by Mo­han T Advani as a three-mem­ber team, Blue Star is an air con­di­tion­ing and com­mer­cial re­frig­er­a­tion in­dus­try in In­dia, with a strong foothold in in­ter­na­tional mar­kets.

The firm is also on its way to es­tab­lish­ing it­self in new lines of busi­nesses such as wa­ter and air pu­ri­fiers, air cool­ers, and en­gi­neer­ing fa­cil­ity man­age­ment. The com­pany’s in­te­grated busi­ness model of man­u­fac­turer, in­staller and af­ter-sales ser­vice provider, of­fers com­pre­hen­sive so­lu­tions for the res­i­den­tial, com­mer­cial and in­fra­struc­ture seg­ments, which has proved to be a sig­nif­i­cant dif­fer­en­tia­tor in the mar­ket place.

In 2017 a new com­pany, Blue Star In­ter­na­tional FZCO, a wholly owned sub­sidiary of Blue Star Lim­ited was formed. This com­pany with its head quar­ters in Dubai, man­ages the en­tire over­seas busi­nesses for Blue Star. The firm is now present in 18 coun­tries glob­ally, in­clud­ing coun­tries in the Mid­dle East, Africa, SAARC and ASEAN re­gions.

Da­wood Bin Ozair, CEO, Blue Star In­ter­na­tional FZCO said: ”As Blue Star takes its first steps from Plat­inum Ju­bilee to­wards its cen­te­nary, the Com­pany has am­bi­tious growth plans. Its rolling, 3-year strate­gic plan has a strong em­pha­sis on rev­enue growth, prof­itabil­ity im­prove­ment and pro­duc­tiv­ity en­hance­ment. The Com­pany as­pires to grow faster than the mar­ket; im­prove prof­itabil­ity through back­ward in­te­gra­tion; har­ness the power of dig­i­tal tech­nolo­gies for greater cus­tomer in­ti­macy and ef­fi­ciency; dif­fer­en­ti­ate it­self through ex­cel­lence pro­grammes; con­tinue to im­prove its re­turn on cap­i­tal em­ployed; and in­vest in hu­man cap­i­tal.”

Da­wood Bin Ozair, CEO, Blue Star In­ter­na­tional.

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