4K TVs

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Two of the best tel­lies for World Cup drama

Just as Cris­tiano Ron­aldo can al­ways pro­duce a stun­ner and Dele Alli loves a tum­ble, one of life’s more re­cent tru­isms is that OLED TVs are su­pe­rior to LCD types. That’s why Sam­sung’s QLEDs haven’t quite set our hearts alight in the same way their ri­vals from LG, Philips and Sony can. At least, un­til the Q9F came along…

Hav­ing rushed onto the pitch while its OLED ri­vals were still in the chang­ing rooms pre­par­ing for spring launches, this new Sam­sung claims to fi­nally bridge the gulf in class with a hand­ful of new sign­ings. Chief among th­ese is a di­rect back­light that prom­ises a huge step up from the edge-lit tech last year’s mod­els were ped­dling.

What does this mean? Well, in foot­balling terms it’s akin to switch­ing man­agers from Gareth South­gate to Joachim Löw. One of the two tech­nolo­gies is a solid hand; the other can win you a tour­na­ment. So that’s why we’ve pit­ted the Q9F against one of last year’s very best OLED TVs: the Sony KD-65A1.

If this Sam­sung is to rule the world in 2018 it’ll have to trump the cur­rent ti­tle-hold­ers and then some. Other­wise an­other post-match in­quest into what went wrong at Sam­sung will be sure to fol­low. The good news is, the Q9F turns out to be quite the won­derkid – one with the cin­e­matic chops to push our Sony into ex­tra time at least. And it’s not just about pic­ture qual­ity – new smart fea­tures and a decor-boost­ing Am­bi­ent Mode are also im­pres­sive.

So, who emerges vic­to­ri­ous in this tele­vi­sual shoot-out? Turn the page to dis­cover the cham­pion, and sev­eral more tor­tur­ous sport­ing metaphors.

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