Style Scoop

SINCE ITS IN­CEP­TION, SFERA HAS CARVED OUT A SUC­CESS­FUL PO­SI­TION IN THE SPAN­ISH FASH­ION MAR­KET AND AT PRESENT BOASTS AN IN­TER­NA­TIONAL NET­WORK OF OVER 500 STORES IN 20 COUN­TRIES IN­CLUD­ING UAE, POR­TU­GAL, GREECE, MEX­ICO AND PERU

The Gulf Today - Business - - POTPOURRI -

Since its in­cep­tion, Sfera has carved out a suc­cess­ful po­si­tion in the Span­ish fash­ion mar­ket and at present boasts an in­ter­na­tional net­work of over 500 stores in 20 coun­tries in­clud­ing the UAE, Por­tu­gal, Greece, Mex­ico and Peru.

Sfera, the Span­ish fash­ion brand, launches its irst store in Dubai at City Cen­tre Mirdif. Aimed at women, men and chil­dren of all ages Sfera of­fers a wide range of readyto-wear col­lec­tion that in­cludes for­mal wear, ca­sual-city clothes, loungewear and leisurewear.

“Sfera opened its doors to the UAE fash­ion scene in 2014 with its irst

store in Abu Dhabi’s Yas Mall. Given the suc­cess the brand en­joyed in Abu Dhabi, they have been look­ing to ex­pand into other Emi­rates and Dubai was an ob­vi­ous choice,” com­mented Noe­lene Lam­precht, Brand Man­ager for Sfera.

A young brand launched in June 2001, Sfera be­longs to the Span­ish group El Corte In­glés. Since its

in­cep­tion, Sfera has carved out a suc­cess­ful po­si­tion in the Span­ish fash­ion mar­ket and at present boasts an in­ter­na­tional net­work of over 500 stores in 20 coun­tries in­clud­ing UAE,

Por­tu­gal, Greece, Mex­ico and Peru. Lo­cated on the Ground Level of City Cen­tre Mirdif, Sfera is com­mit­ted to qual­ity and con­stantly up­dat­ing the

va­ri­ety in its col­lec­tions. Cur­rently pro­mot­ing its Fall Win­ter ‘18 col­lec­tion Sfera’s out­let in City Cen­tre Mirdif spans

over a spa­cious 480 square me­tres.

Of­fer­ing fun, dy­namic, up-to-theminute fash­ions with an em­pha­sis on value for money Sfera is set to leave a last­ing im­pres­sion on its cus­tomers.

Sfera was launched in June 2001 and is owned by Span­ish group El Corte In­glés. Since its in­cep­tion,

Sfera has carved out a suc­cess­ful po­si­tion in the Span­ish mar­ket and to­day boasts an in­ter­na­tional net­work of over 100 stores in coun­tries in­clud­ing Por­tu­gal, Bel­gium, Greece, Mex­ico and Peru.

Aimed at women, men and chil­dren its lines in­clude for­mal wear, ca­sual-city clothes, loungewear and leisurewear, Sfera of­fers fun, dy­namic, up-to-the-minute fash­ions in a min­i­mal­ist, mod­ern set­ting and with an em­pha­sis on value of money.

About Dubai Hold­ing Group: Es­tab­lished in 2000, the Dubai Hold­ing Group is an en­er­getic and fast grow­ing re­tail or­gan­i­sa­tion rep­re­sent­ing ma­jor fash­ion fran­chises in the Mid­dle East. The Group’s am­bi­tion is to bring world-renowned and ex­clu­sive brands to style con­scious cus­tomers through­out the Gulf re­gion. Set­ting its sights on be­com­ing the MENA re­gion’s lead­ing am­bas­sador for in­ter­na­tional re­tail­ers, the Group’s 45 plus stores rep­re­sent fa­mous brands such as Zara, Zara Home, Fla­mant, Pro­mod, Stradi­var­ius, Women’se­cret, Ger­ard Darel, and Sfera. The Dubai Hold­ing Group is con­tin­u­ally work­ing closely with sup­pli­ers to de­liver the unique brands and fash­ion that cus­tomers want to see in the GCC re­gion.

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