Q&A WITH MAX AVTUKHOV

Q AWhere do you see yourself 10 years down the line?

I see our company as a driving force behind the digital transformation of the e-grocery industry globally. In the next 10 years, I envision Yango Deli Tech becoming the go-to solution for e-grocery operators around the world, helping them to streamline their operations and provide the best possible customer experience.

I see us continuing to innovate and develop new technologies that will revolutionise the way e-grocery operates, from predictive analytics to robotic fulfilment and drone delivery. Our focus will always be on solving the pain points of our clients and helping them to grow their businesses.

I also see Yango Deli Tech expanding globally, with a strong presence in key markets. We will continue to work closely with our clients to understand their unique needs and develop customised solutions.

What is your vision for the company?

Our vision is to transform the e-grocery industry by providing innovative, reliable and efficient technology solutions to our clients. We want to become a global industry standard for e-grocery technology solutions, setting the highest bar for efficiency, speed and innovation.

If you could change one thing in your entrepreneurial journey, what would it be?

I have learnt that timing is a critical factor when it comes to success. Looking back, I believe that I could have started my entrepreneurial journey earlier, which would have given me more time to learn, grow and achieve my goals.

However, I am grateful for the lessons I have learnt and the progress I have made so far.

What new skills have you learnt in the process of launching your start-up?

Switching from B2C to B2B is the most challenging part. And I think we are succeeding in mixing the best of two worlds: passion for end-user happiness from B2C and thorough and rigorous planning from B2B.

Who is your role model in entrepreneurship?

I am not sure [if] I have one. But I surely admire a couple of distinctive entrepreneurs: Elon Musk, for instance. An absolutely outstanding individual who solved not small problems, but created whole new industries that changed how humanity evolves.

Are you a risk-taker or a cautious entrepreneur?

I started my entrepreneurial journey as a quiet risk-taking person, but with experience I am tending to drive somewhere in between risk-taking and cautiousness. I believe in thoroughly analysing the risks and rewards of a potential venture before making a decision.

Also my previous experience in investment banking gave me some good schooling in terms of what is a good investment choice and what risks are worth taking. I believe that this approach has helped me navigate the challenges of entrepreneurship while also maximising the potential for success.

What is your mantra for success?

You need fire in your eyes if you want to change the world.