WKND

Do dolls ls

W i t h a d i f f e r e n c e

- Find ou ut how dubai- based doll company Dum is break king stereotype­s, giving back to socie et y, and si multaneous­ly brightenin­g the lives o F orphans around the world

Dubai resident Sahar Wahbeh is a fo orce to reckon with. At the time of this intervi iew, the USbo orn Lebanese- Palestinia­n founde er of Dumyé, an nd her team, had just gotten ba ack to Dubai af fter a week spent conducting work kshops and di istributin­g dolls to over 700 or rphans in Egypt.gyp . It t was no m mean feat, especially considerin­g g Sahar is also expecting her r second child. Feisty and dr riven, she does not seem to mi ind the challenge one e bit. “I think when you’re an entr repreneur, everyt thing is a challenge. Sometimes, I I wish there was m more time in the day,” she says, la aughing. “But t, really, it is our values that ke eep us groundedd and focused. Respecting Mothe er Nature and beingg compassion­ate to others… thes se are filters we use f for every decision we make.”

Dumy yé, the handcrafte­d doll compan ny she started only three years ago, has quite a fe ew of these values thatt make it so unique. Der rived from ‘ Doomyah h’, the Arabic word for doll, Dumy yé uses only Fairtrade organic cotton to create its rag dolls. Thee bodies are made from 100 p per cent organic cotton and are dyed naturally to create a nu umber of complexion­s ( all the dolls can be personalis­ed for skin, eye and hair colour). Their dolls are stitched by an NG GO in India, which aims to empower the women creating t them, and proceeds go towards funding the next generation o of girls’ education there. Last, but definitely not the least, for e every doll sold, one is given to an orphan or vulnerable­l bl child hild somewhere in the world.

Sahar first thought of the idea while looking for a ‘ forever doll’ for her daughter. When she couldn’t find anything tha at was special enough, she decided to dust off her sewing ma achine — and the idea just took off from there. But for thi is ambitious mama, who has a background in design and bran nd developmen­t from New York, it was about more than jus st setting up a successful business.

“Dumyé is an extension of me,” she explains. “It is who o I semdaysam and and whatso many I believeof themin. You representl­ook at all dolls the that wrong are values.sold thes I’m

not really conservati­ve, but the clothes they have on aren n’t

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