USE SOCIAL MEDIA
These days social media is a great way of spreading the word about a new business, and the same is true for launching a new astronomy society too. Every town and city will have one or more Facebook pages and Twitter accounts associated with it, so post messages on them letting people know what you’re trying to do and invite them to get in touch with you if they’re interested in joining. But don’t drown them in information – keep it simple: “Are you interested in the night sky? Would you be interested in starting an astronomical society? Me too! I’d love to hear from you…”