An alien discovery
How the detection of a signal might change life on Earth
Politics
There will be discussions on how humanity should be represented – if we even respond.
Culture
Discovering that we are not the only life in the universe would likely have a large impact on our culture.
Science
Perhaps the message would contain explanations of advanced scientific concepts, furthering our knowledge.
Religion
Some religions may deny the discovery. Others may embrace it within their beliefs.
Conspiracies
If people can believe the Moon landings were faked, you can be sure some will not believe this news either.