Quantity and Quality
IN TERMS OF Kyoto’s status as a business travel hub the city continues to feed off ongoing efforts to improve the nation’s infrastructure for foreign travellers in Japan.
“Following this trend, Kyoto City Tourism Assoaication has also made plans and practices for attracting tourists, actively promoting activities such as setting up a department revolved around inbound visitors, in collaboration with the Kyoto Convention & Visitors Bureau,” Akahoshi says. “In addition, by hosting large‐scale international conferences and luxury events, we aim to improve both quantity and quality. This leads to enhanced attraction of international events for both small and medium, and large entities; thus distributing Kyoto’s brand power on an international scale.”
In the process of attracting both domestic and overseas tourists, Kyoto has achieved unhindered success measuring up to the very best in the continent.
Valued as a world tourism powerhouse, Kyoto has ranked in the top 10 of the most popular destination in leading US publications for seven of the past 10 years, coming out on top on two occasions.
Naturally, this has had a monumental impact on not just the city’s own vibrancy, but on the country as a whole.
Akahoshi adds: “The economic effect of the tourism industry seems to have increased not just virtue of individual travel or transport parameters, but also across areas of accommodation, and business travel especially; including conferences and tours.”