ACCOUNT APOLOGISES AFTER MOCKING N.WALES PLACE NAMES

THE people behind the Twitter account of chocolate bar Snickers quickly backtracked after starting a Twitter thread by suggesting Welsh place names were spelled as though someone had ‘sat on a keyboard.’

The snack’s official UK account then went on to use ‘Llanfairpwllgwyngyll’ and ‘Rhosullanrugog’ (spelled wrong) as examples.

Within minutes, the account faced a backlash, with some accounts saying they would no longer be buying the bar.

The Snickers account then appeared to backtrack, saying ‘We clearly weren’t acting ourselves on this one,’ which was met by puzzled responses.

The flustered comment was possibly a mangled nod to its own advertising campaign tagline, ‘You’re not yourself when you’re hungry.’

One Twitter user commented: “Someone is getting a talking to by the bosses later on”.

Another account, Welsh Independence Memes for Angry Welsh Teens, added: “You’d think that companies would learn that talking s*** about the language wouldn’t take them far, but clearly SnickersUK hasn’t got the message.

“This is big talk from a chocolate which is at the bottom of the Celebrations box hierarchy.”

A statement posted by Snickers on their Twitter account said: “From everyone at Snickers UK, we’re sorry to everyone offended by our last tweet.

“We totally misjudged it and hold our hands up for that.

“We are hugely and wholeheartedly thankful for all our Welsh fans in the UK and all over the world, and promise to not let ill-informed tweets ruin this relationship any further.”

Snickers is one of the UK’s most popular confectioneries and runs highprofile ad campaigns featuring stars such as Mr T and Joan Collins.