Kevin goes crafty
Who knew a vegetable could capture people’s hearts? Aldi’s Christmas advert last year was such a success that its star, Kevin the Carrot, has made a comeback, with Kevin and his family ( yes, he has a wife called Katie) getting up to mischief. The so-called ‘Kevin the Carrot effect’ has seen a 1,000 per cent increase in searches on eBay and a spike of Pinterest crafts, where crafters have been sharing their own creations based on the vegetable. Our favourite? This cute crochet by Nicola Riley. Search ‘Kevin the Carrot’ on pinterest.com