Carol McGif­fin. The way I see it…

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‘If it hadn’t been for Piers Mor­gan rant­ing on break­fast telly, I wouldn’t have known that I was writ­ing this on In­ter­na­tional Men’s Day. I saw no cov­er­age or pub­lic­ity for any events tak­ing place, if in­deed there were any. The com­plete op­po­site to the hooha we get ev­ery year for In­ter­na­tional Women’s Day. So, thanks Piers for bring­ing it to our at­ten­tion.

The main aim of IMD is, quite rightly, to high­light the grow­ing and very wor­ry­ing statis­tics about male men­tal health and sui­cide which are, of course, very se­ri­ous, and aware­ness is im­por­tant. But it’s also im­por­tant that men are al­lowed to cel­e­brate be­ing men and pa­rade their mas­culin­ity with­out it be­ing la­belled ‘toxic’.

Men are the only group that can still be openly ridiculed and ma­ligned, es­pe­cially if they’re mid­dle-aged and white.

Take the news that a group of white mid­dle-aged men had been sacked from a mega ad agency for be­ing just that. The new fe­male boss said she wanted to end the ‘ Mad Men’ cul­ture within the busi­ness as she saw it.

And on the day it­self, I watched Ellen DeGeneres, of all peo­ple, ‘cel­e­brate’ it by ob­jec­ti­fy­ing and lust­ing over some fa­mous men. It might have been tongue-in-cheek, but had it been the other way around, and a male chat show host was do­ing the same thing with women on In­ter­na­tional Women’s Day, there would have been hell to pay. How do women get away with it? No won­der men are con­fused.’


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