Green light for £15m Mercedes dealership

A NEW £15 million Mercedes-Benz dealership is to be built in north Birmingham.

LSH Auto UK is behind the project to regenerate land in Erdington.

The group, which operates nine Mercedes-Benz and Smart dealerships in the West Midlands and North West, has received planning permission to build a state-of-the-art used car centre at the site of its current dealership in Bromford Lane.

This six-acre site will be able to display 200 vehicles and will include 12 workshop bays.

It will showcase 50 models in its showroom and a further 150 vehicles outside.

Ground works at the site have now started and full construction is set to begin early next year, with an anticipated completion date of December 2018.

Clive Hammond, LSH Auto UK’s managing director, said: “The planning application for our used-car centre of excellence in Erdington was fully supported by Birmingham City Council and we are now looking forward to working with the council over the next few months to deliver this strategically important site to support our business.

“We will be putting colleagues, customers, sustainability and community at the heart of the design of this building.

“We will create industry-leading facilities and the site will give a new and unique offering to our customers with cars of all ages available.”