Bristol Post

Vetoed Road will not be named after cigarette brand

- Adam POSTANS Local Democracy Reporter adam.postans@reachplc.com

MARVIN Rees has vetoed Bristol City Council’s own plans to name a new road after a cigarette brand following an outcry from health campaigner­s.

But the mayor’s decision has sparked a fresh row after he apparently changed his story as to why he overruled the idea to call the 70-home developmen­t ‘Navy Cut Road,’ in honour of a product manufactur­ed at the Bishopswor­th site’s former Imperial Group tobacco factory.

It is the latest twist in a saga that began when the council’s street-naming team originally put forward the name of ‘Crox View.’ Tory ward Cllr Richard Eddy objected to the “ridiculous” idea because residents’ views of the nearby woodland the name comes from, Crox Bottom, is blocked by the huge Imperial Park retail centre.

He challenged the local authority and developers Curo housing associatio­n to come up with a more “gritty” title reflecting the industrial heritage, and the council’s department proposed four alternativ­es, all based on Imperial tobacco products, with Navy Cut Road agreed by all. But the Labour mayor then stepped in to review the decision following criticism from cancer charities and campaigner­s including Action on Smoking and Health (ASH) which branded the suggestion “morally unacceptab­le”.

Mr Rees has now agreed that the name is inappropri­ate and blocked it but gave two different answers to two different councillor­s about his reasons at a recent City Hall meeting. In a written reply at member forum, he told Labour Cllr Brenda Massey: “The administra­tion has made a decision that we will not name streets after tobacco brands. We’ll announce the name of this road in due course.”

But in an answer to opposition Cllr

Eddy, he said while naming roads after tobacco brands was “questionab­le”, all four suggestion­s – Strand Road, Passing Clouds Road, Gold Flake Road, and Navy Cut Road – would “contravene the street-naming policy due to ‘current commercial connection­s.’”

Mr Rees said that although Navy Cut Tobacco cigarettes were discontinu­ed in 2016, Wills Navy Cut was still imported to and sold in the UK, while the other three products either continued to be on sale or remained a registered trademarke­d product of Imperial Tobacco or related companies. Cllr Eddy told the meeting on Tuesday, November 8, that you “didn’t need to be a brain surgeon” to realise the mayor’s answer to him was “fundamenta­lly different” to the one he gave a fellow Labour member.

He said the answers would have been drafted by officers who were supposed to be politicall­y neutral and give truthful, consistent informatio­n, so he called on the council’s chief executive to investigat­e why he had been given “such duff informatio­n”.

Cllr Eddy said: “In the original media reports the mayor’s office was quoted as reviewing the proposed name on health grounds. Was the mayor’s office lying or are the mayor’s comments in his reply today economical with the truth?”

Deputy mayor Cllr Craig Cheney, standing in for Mr Rees who was in Egypt for COP27, said he had not seen the press reports but the mayor’s answers were “pretty straightfo­rward”.

Cllr Cheney said: “There are two things – there is a political answer and there’s a policy answer.”

Cllr Massey said: “I hope we will continue to resist naming streets after areas that are not very good.

“Smoking is just not something we should be glorifying in the names of roads anywhere. I hope the next administra­tion, whatever that may be, will continue to apply that rule.”

 ?? Curo/Stride Treglown ?? An artist’s impression of Curo housing associatio­ns 70-home developmen­t in Imperial Park
Curo/Stride Treglown An artist’s impression of Curo housing associatio­ns 70-home developmen­t in Imperial Park

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