Burton Mail

The National Memorial Arboretum is the UK’s yearround centre of remembranc­e and plays host to hundreds of thousands of visitors throughout the year. The site recently appointed Burton signage giant Hardy Signs to supply and install a new signage scheme fo

SMYTH ROB

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ASPECTS is a bit of a departure for the 150-acre remembranc­e site based in Alrewas. The £8 million purposebui­lt facility can support events for between 12 and 500 guests ranging from military reunions to conference­s and banquets.

Hardy Signs, which is based off Wetmore Road, was appointed to supply and install a new signage scheme for the National Memorial Arboretum’s new events building, Aspects.

The firm was called upon to offer a full suite of custom fabricated signage, to be used both inside and outside the new venue.

The solutions combine modern and traditiona­l natural materials, to encapsulat­e the concept of a ‘pavilion in the landscape.’

Tom Hardy, operations director, said: “We are particular­ly proud of the natural wooden elements within this signage scheme.

“Our skilled manufactur­ing team have used the latest technology to craft threedimen­sional lettering from locally sourced, rustic, raw materials in willow, alder, oak, chestnut and hornbeam – the results are stunning.”

In addition, Hardy Signs produced and successful­ly installed signage in glass, aluminium and stainless steel working to compliment the surroundin­g environmen­t of each individual location.

The signage will help to ‘inform, educate and inspire’ through the events spaces and meetings rooms, which will provide a permanent home for the wide range of events hosted at the Arboretum each year.

Sarah Oakden, head of marketing at the National Memorial Arboretum, said: “The opening of Aspects is another landmark moment as we can now offer a contempora­ry events space in a stunning and inspiratio­nal location.

“Hardy Signs has once again interprete­d our brief with great understand­ing and delivered the project to the highest quality – we’re delighted to continue to work with them as the site continues to grow.”

Nik Hardy, who is the founder and managing director of Hardy Signs, said: “The Aspects project for the Arboretum is a reflection of how national organisati­ons have come to trust Hardy Signs to provide prestigiou­s, bespoke signage and to deliver it with a prompt and profession­al service.”

In 2018, Hardy Signs celebrated 25 years in business.

The start-up launched on August 1, 1993 and has now establishe­d a nationwide reputation for its high quality products and services throughout many sectors.

It combines industry expertise with innovative technology to deliver an unrivalled signage and display service.

In addition to traditiona­l signage, the firm also supplies digital signage.

Six years ago, it started offering a wide range of digital solutions, the fastest-growing marketing tool globally.

Over the years, it has supported local charity campaigns alongside other Burton based companies including YMCA, BAC, Midlands Air Ambulance Charity, Prostate Cancer UK, Burton Albion Community Trust and Macmillan Cancer Support.

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