Campaign UK - 2017-02-24

• 100 YEARS of GOV­ERN­MENT AD­VER­TIS­ING
• Sky seeks ad agency amid sports chan­nels shake-up
• Sains­bury’s launches Home brand in non-food over­haul
• Lad­brokes Co­ral ap­points the7s­tars
• MO­BILE WORLD CONGRESS 2017
• HAS THE IN­TER­NET RE­ALLY MADE EV­ERY­THING SH*T?
• A ‘QUAN­TUM LEAP’ FOR TRANS­PARENCY?
• There’s more to life than profit
• PICK OF THE WEEK
• THE O2/AEG PART­NER­SHIP: SE­CRETS TO SUC­CESS
• KRAFT WITHDRAWS UNILEVER TAKEOVER BID
• MWC NEWS AVAIL­ABLE ON CAMPAIGNLI­VE
• BOTTOMLEY JOINS RALPH LAU­REN
• DYE DE­PARTS JWT LON­DON
• MULLENLOWE ADDS TO MAN­AGE­MENT LINE-UP
• O&M HIRES THREE MAN­AG­ING PART­NERS
• DIET COKE ENLISTS HOLLY WIL­LOUGHBY
• TURKEY OF THE WEEK
• Re­nault tar­gets non-buy­ers in new mar­ket­ing strat­egy
• More coun­tries join call for stricter pro­duc­tion rules
• EUROSTAR
• Gumtree re­launch boosts users by 24%
• Ad icons to pro­mote 100 years of Bri­tish ad­ver­tis­ing
• Unilever launches site to pub­li­cise ros­ter agen­cies
• Change ads or risk be­ing ig­nored, brands warned
• MCDON­ALD’S
• In­tru­sive so­cial ads should be avoided, ex­perts say
• VODA­FONE
• Haven seeks agency ahead of ad push
• SO­CIAL VIDEO TIPS
• PITCH UP­DATE
• RAN­DOM ACTS OF CRE­ATIV­ITY: THE ART OF AT­TEN­TION IN THE DIG­I­TAL AGE
• LIBBY ROBIN­SON
• ROB NOR­MAN
• HASEEB-UR-RAH­MAN
• PAUL LEE
• JO MOORE
• FROM AD­VER­TIS­ING TO ACTIVISM
• One thing Pritchard’s speech failed to cover
• WHY WE’RE L VING
• Q Is ad-block­ing a de­clin­ing prob­lem for mo­bile mar­keters?
• THINGS WE LIKE...
• Maybe
• No
• No
• Maybe
• Tele­coms is locked in bat­tle with tech over me­dia spoils
• An in­no­va­tion Alexan­der Bell would ap­prove of
• Be­hind ev­ery mas­ter­piece there lies a good brief
• Real life is ana­logue
• My bag of ‘Nos’
• Stop bang­ing on about the good old days
• ON THE CAM­PAIGN COUCH WITH JB
• ‘Friendly com­pe­ti­tion can spur you on’
• Off your ros­ter
• LU­CAS PEON
• LAURA JOR­DAN BAMBACH
• ‘Peo­ple see brands as their prop­erty – mess with them at your peril’
• The award goes to…
• There are some things worth dress­ing up for
• Un­timely move

English

UK

Business & Current Affairs

Campaign UK - 2017-03-17