THINGS YOU NEED TO KNOW
The Arby’s commercial was scheduled to run during the slow period of a holiday weekend when airtime was not very expensive. The agency feared the battery on the camera would run out before the meat was cooked. Had that happened, the shoot would have had to be repeated. The European Commission announced a month before the UK Brexit vote that it wanted to end restrictions preventing TV broadcasters showing more than 12 minutes of commercials an hour.