AGENCY PHILOSOPHIES
Nothing is impossible
Saatchi & Saatchi
When a truth is well told, it changes things
Mccann
You have to lead the change if you don’t want to be led by the change
Publicis
When the world zigs, zag
Bartle Bogle Hegarty
We are obliged, both morally and commercially, to make the world more interesting
FCB Inferno
If you’re not disrupting, you’re conforming. If you’re conforming, you’re going unnoticed
TBWA
Come in ignorant every day
Wieden & Kennedy