Alzheimer’s So­ci­ety

Campaign UK - - PRIVATE VIEW -

Project: United against de­men­tia Client: Vivi­enne Fran­cis, di­rec­tor of mar­ket­ing and cur­rent af­fairs Brief: Launch a bold new di­rec­tion for Alzheimer’s So­ci­ety that puts de­men­tia on ev­ery­one’s radar so that it can no longer be ig­nored

Agency: Mccann Lon­don

Writer: Mike Oughton

Art di­rec­tor: Dan Howarth Di­rec­tor: Daniel Barber Pro­duc­tion com­pany: Knuck­le­head Ex­po­sure: TV, digital

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