That’s rich

> VIA EMAIL

I have been an active reader of your excellent magazine for more than I like to admit, and I feel I have to respond to Rolls-Royce’s Richard Carter’s letter in your July issue.

I visited the Concours D’Elegance in Nyon just outside Geneva recently where two Rolls-Royce Cullinans were exhibited. I had not seen one before but was, along with most onlookers, just staggered at the massive, bulbous and frankly laughably over-the-top design and overall aura of this hugely unattractive SUV.

To argue that this vehicle is in response to customers’ desires is curious to me. I have spent more than 30 years looking after ‘ultra-high net-worth individuals’, in the UK and the Middle East, and having spoken to some recently, most wealthy individuals would not be seen dead in such an enormous and OTT vehicle. The price is grotesque when a Range Rover is already expensive! Taking the kids to school? I think not. Their target market have kids in boarding schools.

Mr Carter says the profile of their clients is changing. To rap artists? Andrew Hope-Morle