Variety is the spice of life
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The double-page spread of VW Group designers in September’s issue (Mauer’s Men) left me agog. At least I now have a better understanding of the paucity of true innovation in car design.
The European automotive industry is not alone in lacking diversity, but the exclusively white, male make-up of its designers does suggest at the very least a lack of imagination, interest in customers and/or a very real issue in attracting and nurturing diverse candidates to design. Might I suggest ‘Mauer’s Yesterday’s Men’ as an alternative headline?
Tony Barr