Billboards give surprise messages to NHS practice staff under enormous pressure
Surprise messages of thanks to recognise ‘back office’ NHS practice staff working under enormous pressure were launched last week by Mjog by Livi.
Recent reports show alltime high NHS waiting lists.
As a result, healthcare workers and patients alike are being left to pay the price of widespread inefficiencies, with the latest research suggesting a staggering 92 per cent of NHS trusts are concerned about staff wellbeing, stress and burnout.
Meanwhile, patients are left anxiously waiting for treatment as healthcare staff continue to deliver care amid persistent shortages, excessive workloads and an environment of chronic stress.
At the face of this rising pressure, there’s a crucial and sadly often overlooked group of administrators, practice receptionists and clinical managers attempting to balance the wellbeing of their patients and staff, and whose incredible work enables frontline medical staff to do their jobs in untenable conditions every day.
Yet these behind-thescenes workers rarely receive the recognition they deserve.
NHS reform plans announced by Sajid Javid in March promise to invest in a digital health plan and the use of technology to make practice life easier.
However, the stories and experiences of these behindthe-scenes workers cannot be overlooked, with patient anxiety and frustration often playing out in day to day practice life.
Mjog by Livi, the digital healthcare solutions provider is seeking to bring the stories of these behind-the-scenes heroes to life.
Messages of thanks have been popping up on billboard locations throughout Chichester this week with a call for people to get involved and nominate their own local heroes who’ve helped keep patient healthcare front and centre despite the pressure they’re under.
Jonathan Duffy, head of practices, Mjog by Livi, said: “We believe that every patient should have access to the right care at the right time, and we recognise the individuals who work ceaselessly to continue to put patient safety first despite the mounting challenges.
“That’s why we’ve launched surprise messages of thanks on billboards for our nominees.
“But our campaign doesn’t stop there.
“We feel it is the right time to celebrate unsung heroes across the country, which is why we’ve launched a website for other practices across the UK to nominate an unsung hero so we can celebrate them and spread more kindness.”
Mark Parrish, administrator at Selsey Medical Practice, said: “Technology makes an immense difference to our working life.
“During the pandemic, we had to act fast and think of ways to support people virtually and having the right tech that integrates seamlessly frees us up to offer online and virtual consultations.
“Some practices aren’t lucky enough to have this – yet now we have it, I couldn’t imagine being without it.”
Mark Parrish works for a GP practice supported by leading digital healthcare provider, Mjog by Livi.
He is one of the first of many back office NHS workers to be celebrated, see picture left.
For more information on Mjog by Livi, and to nominate the person you think is an unsung hero in your community, visit: https:// mjog.livi.co.uk/mjog-awards/