Her­itage hits the cap­i­tal

Classic Sports Car - - The Marketplace -

As­ton Mar­tin has launched a new deal­er­ship ded­i­cated to its clas­sic mod­els in the heart of Lon­don. In what is be­lieved to be a first for a car man­u­fac­turer, the As­ton Mar­tin Works Her­itage site on Dover Street, May­fair, is in­tended to com­ple­ment the mar­que’s modern show­room on Park Lane.

By show­cas­ing its Newport Pag­nell ex­per­tise and restora­tion ser­vices in an ac­ces­si­ble lo­ca­tion and bring­ing a new-car-style buy­ing ex­pe­ri­ence to its clas­sics, As­ton hopes to broaden its reach.

This, to­gether with the mar­que’s As­sured Prove­nance Pro­gramme, is fur­ther ev­i­dence that As­ton Mar­tin is in­vest­ing more than ever in its his­tory and in sup­port­ing own­ers of its clas­sic cars – in­deed, go into any deal­er­ship across the world and you can or­der clas­sic parts from Newport Pag­nell.

Num­ber 8 Dover Street is the new Lon­don lo­ca­tion for As­ton Mar­tin’s Her­itage op­er­a­tions

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