SOCIAL MEDIA AWARD

REVS FACEBOOK.COM

Highly commended MAXINE WALTER

GT40 Enthusiasts’ Club JAGUAR ENTHUSIASTS’ CLUB PODCAST

This new award has been created to highlight the best use of social media to unite, strengthen and entertain club members and classic enthusiasts. Over the past year, for many of us our screens have been our main lifeline to the outside world, and in particular to our shared passion for classics, bringing the positive aspects of social media into sharp focus.

Our first shortlisted nomination is for an individual rather than an organisation, the GT40 Enthusiasts’ Club’s dedicated social media committee member Maxine Walter. The club paid tribute to the way she has kept members advised and entertained throughout lockdown, in the meantime increasing Facebook followers by more than 50% as well as putting together a regular digital newsletter.

Many clubs have begun producing podcasts in recent months, but few can claim the huge success of the Jaguar Enthusiasts’ Club. Launched at the beginning of lockdown, the weekly hour-long JEC Podcast was designed to entertain and inform the worldwide Jaguar community and has attracted more than 6000 subscribers with its professional production standards and special guests including Martin Brundle, Win Percy and Kevin Mccloud.

But our winner has become something of a phenomenon. Born out of Bicester Heritage chaplain Rev Adam Gompertz’s passion for restoring both classic vehicles and their owners’ mental health, REVS has become a thriving online community packed with fascinating content and contributions from celebrities and experts from across the automotive world.