Closer (UK)

DITCH BRANDED & SAVE £500!

Consumer expert and shopping editor Giselle Wainwright has scoured the shelves to find the ultimate own-label ranges so you can save a packet without compromisi­ng on quality

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BREAKFAST CEREAL

Tesco Honey Nut Corn Flakes, £1.45. “This favourite breakfast cereal is less than half the cost of the top brand, but you could never tell in a blind taste test.” SAVE: £49.20 a year based on buying two boxes a month.

MARMITE

Morrisons Yeast Extract, £1.88. “Spreading this on your toast could save you nearly a £1 on the leading brand. Fans will be just as happy with the salty taste and spreadable consistenc­y.” SAVE: £9.12 a year if you buy a jar per month.

KETCHUP

Sainsbury’s Tomato Ketchup,

60p. “It’s difficult to mimic the nation’s favourite, but Sainsbury’s does the best version. Sweet and tangy, you also get way more for your money than the top ketchup choice.” SAVE: If you go through a bottle a month, you’ll save £15 a year.

NAPPIES

Aldi Mamia newborn nappies, 85p for 24. “Essentials like nappies can soon add up, so keeping costs low without compromisi­ng on quality is key. This range is a mum’s favourite, thanks to their great fit and absorbency – and you get more for your money.” SAVE: Up to £327.60 a year, based on two packs a week.

WASHING-UP LIQUID

Aldi’s Magnum Washing Up Liquid, 49p. “It cuts through after-dinner grease easily and leaves plates gleaming.” SAVE: Based on a family buying two bottles a month, you’ll save £24.24 a year.

CHOCOLATE SPREAD

Aldi Nutoka, £1.09 for 400g. “This indulgent chocolate spread has the same thick consistenc­y and nutty flavour you love, but you’ll save yourself more than £2 a time.” SAVE: £24 a year if you buy a jar a month.

MAYONNAISE

Asda Mayonnaise, 70p for

500ml. “Mayo is a fridge staple and everyone loves the branded version, but it’s pricey at £2.96. Asda’s own-brand tastes great and spreads and mixes just as well as any other.” SAVE: £27.12 a year if you buy a bottle every month.

MILK CHOCOLATE

Tesco Ms Molly’s Milk Chocolate, 30p. “Ms Molly’s is Tesco’s new bargain confection­ery brand. So far, their dupes of biscuits and chocolate bars have been spot on, but the milk chocolate is the best supermarke­t downgrade I’ve found for best for price and taste – you get that gorgeous creamy, milky taste for a fraction of the cost.” SAVE: Compared to buying a bar a week of the leading brand, you could save £62.40 a year. ● Giselle is the editor of The Sun’s loyalty scheme, Sun Savers. See Sunsavers.co.uk

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