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The key looks of A/W 16 aren’t just seen on the runways of Paris, New York, London and Milan, you know…
Military guard
Attention! It’s time to take a stance in autumn’s structured military coats, army fatigues and sporty khaki shirt-dresses. March into winter in chunky ankle boots.
American dreamer
Think Woodstock reinvented for the modern-day city girl – double denim with matching bombers and rose appliqués.
Athleisure
Earn your stripes with this fusion of sports and daywear. It’s all about jogging bottoms and velvet bombers, offset with towering heels and knife-pleat skirts. The comfort factor of this trend makes it one of our favourites.
Rethink pink
The love affair with pink is not over. Soft mohair textures, gentle pastel ruffles, faux fur and overblown pastel blooms all combine in a sugary mix of loveliness.
Modern rarity
Elegant duster coats worn with early autumn floral prints in charcoal and peach make for a scene of elegant luxury. Muted, pale shades of soft grey, blush pink and ice blue rule.
Glam squad
This trend is 100% glamour – dress to the nines in sexy lace-panel jumpsuits, sequinned coldshoulder dresses and glittery Lurex separates fit for any party queen.
Patagonia
Take an imaginary trip to the Southern Hemisphere with H&M Studio’s Andes-inspired embroidered hoodies, relaxed velvet palazzo pants, mannish pinstriped suiting and structured thick wool coats. No donkey needed.
Boho disco
For a sophisticated twist on night-time glamour, slip into a modern mixture of electric-blue brocades, intricate beading, embroidery and spectacular disco-ready heels.
Shimmer & shine
Shim-shim-shimmer in one of A/W 16’s key trends. Anything metallic will get you serious fashion Brownie points. It’s all about the textures, so layer up glitter with sequins, Lurex and lamé.
Eclectic brocade
Blend floral-print satins with Lurex knits, embroidered bomber jackets with metallic skirts, and brocade trousers with an iridescent jacket thrown over your shoulders. This is pick-andmix dressing at its best.
Lounge lover
Relaxed pyjama dressing takes a glamorous turn with a glitterstriped jumpsuit, while velvet trouser suits allow you to breeze stylishly from bedroom to bar. Add sparkle with plenty of intricate pendants, bracelets and stacking rings from Pandora.