The perfect present
This Christmas, give the gift that keeps on giving. Studies* show that while spending money on clothes or the latest tech offers an instant boost, it is experiences that provide happiness in the long run. Research shows that even ‘unpleasant’ experiences are valued more than material goods later on – so don’t worry if it rains for the whole of your weekend walking break, as laughing about it in the years to come will bring moments of joy. Alternatively, extra free time is a great gift. Psychologists have found that spending money on saving time – especially on chores people don’t like doing – brings more pleasure than doing so on objects.