Daily Express

Look on the bright side

- With Hannah Britt

Vitamin C, the superstar ingredient that brightens skin while protecting it from environmen­tal damage, has been popping up on beauty counters all over the UK.

But why is it such a key beauty must-have and what exactly does it do for skin?

“Vitamin C is an antioxidan­t, protecting skin cells from damaging free radicals caused by UV exposure,” says aesthetici­an Shane Cooper (shanecoope­ruk.com).

“It also inhibits melanin production, the cause of hyperpigme­ntation and brown spots, and this helps to even out skin tone and enhance radiance.”

And there’s more, as vitamin C can also help treat a variety of inflammato­ry skin issues.

“It will reduce redness and can help smooth fine lines by plumping and hydrating the skin – something that can be especially useful around the delicate eye area.”

Which product is right for you?

Vitamin C is brilliant at brightenin­g the complexion, but as an ingredient it is unstable. That means if it comes into contact with the elements (when a product is opened, for example), it can oxidise and stop working. “Everyone’s skin is unique, which means it will react differentl­y to products that contain vitamin C,” says Shane.

“Your best bet is to choose one that says its vitamin C is ‘stable’ or ‘stabilised’, as this means it has been scientific­ally formulated to not lose its efficacy with repeated usage.”

But be aware that vitamin C can irritate sensitive skin types.

“Therefore, beginners should start with a cream containing a low dose before moving on to a more potent serum,” says Shane.

When should you use it?

To begin with, use your vitamin C product every other day to limit irritation before moving to applying it once a day.

“If you don’t notice any redness or irritation, maximum results will be seen from a product used morning and evening – but work your way up to this,” says Shane.

How long before you see results?

“Vitamin C starts working as soon as it is applied to the skin, but it takes around two to three weeks to see visible changes – the full effects won’t be instantane­ous,” advises Shane.

“Look for gradual brightenin­g and more even-toned skin – that rested and refreshed look.”

Which products are best to try? For the face…

Low dose Simple

10% Vitamins

C+E+F Booster

Serum, £8, Wilko

This is a real beauty bargain, providing low-strength vitamin

C, making it ideal for beginners. Use the super-concentrat­ed drops alone, or combine them with your moisturise­r.

Medium dose Pai C-2 Believe Vitamin C Brightenin­g Moisturise­r, £49, paiskincar­e.com

This moisturise­r manages to be potent yet gentle, delivering radiance

without irritation thanks to its stabilised oil-soluble vitamin C.

High dose Environ Radiance+ Intense C-Boost Mela-Even Cream, £38, thedermaco­mpany.co.uk

Ideal for seasoned vitamin C pros, this contains super-strength vitamin C. It brightens the skin and works to reduce even stubborn hyperpigme­ntation.

For the eyes… Dr Dennis Gross Vitamin C + Lactic Firm & Bright Eye Treatment, £69, Space NK

A tiny but mighty product that brightens dark circles and plumps the eye area. It contains ceramides, squalane and niacinamid­e too, to hydrate and soothe.

■■Follow Hannah on Instagram @hannahrbri­tt

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