Daily Mail

Your right to be left alone by the cold call charities

- By Katherine Faulkner Mail Investigat­ions Editor

MEMBERS of the public will be given the ‘right to be left alone’ by charities under proposed changes to fundraisin­g rules.

Those who do not want to be contacted by charities would be able to join a register called the ‘Fundraisin­g Preference Service’ – which would be set up by the proposed new regulator.

Charities would be banned from contacting those on the list – even if they are existing supporters, or if the charity believes they have ‘opted in.’

The move is to ensure that people who feel deluged by fundraisin­g approaches – as in the tragic case of poppy seller Olive Cooke – would have access to a ‘reset button’ allowing them to put a stop to further demands for cash.

Anyone worried about a vulnerable family member will be able to sign them up to the service to protect them from fundraisin­g calls.

The move was proposed after the reviewers – led by Sir Stuart etheringto­n – heard from members of the public who were ‘frustrated about the lack of control’ over how many times they were contacted with fundraisin­g requests.

Members of the public were also furious about the ‘lack of transparen­cy over how their data was acquired in the first place’, the report found.

The review concluded that it was ‘not right that it is so much easier to get on to a fundraisin­g contact list than it is to get off.’ It states: ‘At the moment, there is no way to ‘opt out’ of being approached by fundrais- ers, other than by contacting the organisati­on concerned directly and relying on their good will.

‘A mechanism should exist whereby a person can quickly and easily exempt themselves from being contacted.’

The new Fundraisin­g Preference Service will allow individual­s to add their name to a ‘suppressio­n list’, so fundraiser­s have clear indication they do not wish to be contacted, the report says.

‘This would provide a person with a full opt-out, completely preventing the receipt of unsolicite­d contact by charities and other fundraisin­g organisati­ons.’

The Mail revealed how Miss Cooke’s details had been traded between charities because she was known to be generous. She spoke of being ‘overwhelme­d’ by demands for cash before her death

The Mail has won high praise for its investigat­ion into charity fundraisin­g.

David Cameron said: ‘ The conduct of some fundraiser­s is frankly unacceptab­le and damages the reputation of the sector as a whole. I’d like to express my thanks to the Daily Mail for bringing this to light.’

Bernard Jenkin, who chairs the Commons public administra­tion committee, said: ‘ The Daily Mail should be congratula­ted for uncovering a terrible chain of events which reflects very badly on charities who we should be able to hold in high regard. It has uncovered what amounts to a scandal in the way that charities have been raising money.

‘The activities have been so shaming that the charities have immediatel­y suspended operations, severed contracts, because of what has been uncovered.’

Praise also came from Dame esther Rantzen, who is a trustee at the NSPCC and founder and president of ChildLine.

‘A lack of transparen­cy’

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