Daily Mail

Divine in denim! It’s Holly’s new M&S launch

- By Alisha Rouse Showbusine­ss Correspond­ent

In some circles, it might be considered a major fashion faux‑pas. But if anyone could pull off the doubledeni­m look, it was always going to be holly Willoughby.

The ITV presenter, 38, looked like a 21st‑century cowgirl in her blue ensemble as she showed off her latest collection for marks & spencer yesterday.

she wore a £32.50 frilled light blue shirt with a £25 indigo mini‑skirt at the launch in london and completed her western look with £55 white cowboy boots. It came hours after she wore a racy black dress with a prominent plunging neckline by Italian designer Versace while hosting ITV’s dancing on Ice on sunday. The gown – likened to elizabeth hurley’s iconic Versace safety‑pin look from the red carpet in 1994 – also featured a daring slit and a fitted bodice.

miss Willoughby’s new range of ‘m&s must‑haves’, available from today, is her fourth since being appointed brand ambassador by the high street giant last september. It focuses on denim and cowgirl‑inspired outfits. another highlight is a £55 denim boiler suit.

The mother‑of‑three regularly shares photos of the outfits she wears onscreen to more than five million Instagram followers, including her wardrobe for her I’m a Celebrity presenting debut last year. many of the items she wore on TV sold out within hours.

 ??  ?? Far from blue: Holly Willoughby yesterday
Far from blue: Holly Willoughby yesterday

Newspapers in English

Newspapers from United Kingdom