MARIAN’S CRYSTAL BALL
KEY trends that Marian has identified during her career:
1995: Claims pets will become an essential part of the family, with us spending a vast amount on pampering our pooches.
2000: Claims single professional women will become the new free-spending yuppies (leading to infamous Time magazine cover story ‘ Who Needs A Husband?’ in August 2000).
2003: Publishes a study of the soft modern male, entitled The Futureless Gender, where she claims ‘metrosexual man’ has been marginalised.
2007: Predicts ‘sleep is the new sex’ and forecasts the sub-prime crisis — how the drop in house prices will drive consumers away from shopping.
2010: Identifies the new snowflake mindset: ‘Everybody wants to save the Earth, but nobody wants to help Mum do the dishes.’
2013: Anticipates the rise of daddy bloggers, as more fathers than ever raise children.
2017: Predicts rise of genderneutral society.
2019: Celebrates a new ageproud generation.