Daily Mail

ITV loses the plot as it drops out of FTSE 100

- by Francesca Washtell

ITV will lose its place in London’s most prestigiou­s stock market index after a slump in advertisin­g this year sent its share price into free fall.

The Love Island and I’m A Celebrity broadcaste­r, which is also celebratin­g its 65th birthday, will be relegated from the FTSE 100 to the FTSE 250 in a reshuffle later this month after its stock closed down 6pc, or 3.66p, to 57.06p – valuing it at £2.3bn.

Shares have fallen by more than 62pc this year as cash- strapped companies have reined in their marketing budgets, slashing advertisin­g and wiping out a huge chunk of ITV’s income stream.

Adding more pressure, the pandemic has also disrupted the production of programmes.

The decision by FTSE Russell about which companies will be included in the FTSE 100 and 250 indices is based on closing share prices last night. In ITV’s place, discount retailer

B&M (up 0.5pc, or 2.2p, to 473.8p) will enter the blue- chip index after sales boomed during lockdown, according to analysis by AJ Bell based on SharePad data.

Beleaguere­d shopping centreowne­r Hammerson (down 7.1pc, or 3.43p, to 45p) will slide out of the mid- cap index, as will bus operator Go-Ahead Group (up 0.7pc, or 4.5p, to 663.5p).

Hammerson’s rival shopping centre-owner British Land (down 4.1pc, or 15.1p, to 350.6p) could also be on the brink – but it is FTSE Russell data tonight that will confirm that either way.

But other companies such as trading platform CMC Markets (down 0.2pc, or 0.5p, to, 319.5p) and Mr Kipling-maker Premier

Foods (up 1.2pc, or 1p, to 86p) will be cracking out the champagne, as they will be promoted from the small-caps. Another company in the mood for celebratin­g last night was over-50s insurance and cruise operator Saga.

Investors cheered the news that former boss Roger De Haan will return to the company to steer it through the Covid crisis and oversee a £150m fundraisin­g to help bolster its books.

De Haan, who was chief executive before the company was sold to private equity group Charterhou­se in 2004, has promised to invest £100m out of the £150m it is seeking to raise.

Shares surged by 32pc, or 4.35p, to 17.96p on the double-whammy of good news.

The wider Footsie started the week on the back foot, falling 1.7pc, or 101.52 points, to 5862.05 points after the Bank Holiday weekend – despite notching up its best August since 2014. The

FTSE 250 fell 1pc, or 183.73 points, to 17604.6. Meanwhile, the blue chip Footsie index was held back by a rise in the value of the pound, which climbed above $1.34 for the first time since December. The dollar has been lagging for several weeks, partly as traders bet that the US recovery from the pandemic will be slower than that of the global economy.

When the pound grows stronger it weighs on the dollar- denominate­d earnings of overseas multinatio­nal companies that are listed on the Footsie.

Elsewhere, data showed British factories have begun to claw back some of the ground lost during lockdown. The manufactur­ing purchasing managers’ index in August rose when compared with July, with companies reporting demand has picked up from customers in the UK and overseas. Shares in breakdown group the

AA went into reverse – falling 5.8pc, or 2p, to 32.7p – after it was granted an extension for potential takeover offers until September 29 by regulators.

It has been approached by a clutch of private equity firms, including Warburg Pincus and Towerbrook Capital Partners, about a deal to take it private.

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