Breakfast TV’S glam makeover is fuelling a fashion frenzy. From subtle shades to bolder tones, here are the hosts’ best looks...
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BY AMBER GRAAFLAND Fashion & Beauty Director
There was a time breakfast TV hosts battled it out over ratings. But now it’s all about being the best dressed.
Every outfit is posted on Instagram, and styles quickly sell out.
This Morning’s Holly Willoughby, 38, started the trend, updating her 5.3 million fans daily.
Good Morning Britain’s Susanna Reid, 48, Charlotte Hawkins, 43, and Kate Garraway, 51, were fast to follow suit.
CHARLOTTE HAWKINS: ‘Avery’ polka dot midi dress £250, LK Bennett KATE GARRAWAY: ‘Olympia’ dress with flared sleeve £345, Heidi Higgins SUSANNA REID: High-neck dress £38, Girl In Mind; shoes £55.99, Zara ‘Adele’ button floral dress £139, Baukjen; court shoes £55.99, Zara Double-breasted jacket £89.99 & flared trousers £39.99, both from Zara ‘Hampton’ mulberry tweed fit and flare wrap dress £275, The Fold Floral balloon sleeve dress £48, Oasis; shoes £195, LK Bennett Red jacket £98 and matching fitted trousers £65, both from Boden ‘Rossy’ floral stripe dress with knee-length pencil skirt £60, Little Mistress Chain print slinky dress £59, Sosandar; nude shoes £35, Dune London Red Bombshell stretch scoop-neck jersey belted dress £159, Bombshellhq ‘Effie’ forest green dress, knee-length and V-neck £250, LK Bennett ‘Honor’ boat neck midi dress £550, Goat; pink shoes £155, Karen Millen Cherry twist knot jersey dress was £120 now £89, from Damsel In A Dress Susanna in floral dress was £110 now £75, Phase Eight; yellow court shoes £39, Soft Grey @ La Redoute